As a premier exhibition for hunting, target and action sports as well as outdoor activities, IWA OutdoorClassics 2025 is set to take place in February and March in Nürnberg, Germany. This event is not just a cornerstone for the international market but also holds significant importance for UK firearms dealers. Here’s why attending IWA OutdoorClassics 2025 is essential for your business and how you can start preparing now.
Why IWA OutdoorClassics 2025 matters for UK Firearms Dealers
1. Access to global innovations
IWA OutdoorClassics is renowned for showcasing the latest innovations in firearms, ammunition, optics, and outdoor equipment. For UK dealers, this is an unparalleled opportunity to discover cutting-edge products that can set your business apart from competitors. By attending, you gain firsthand experience with new technologies and trends that are shaping the future of the industry. As there is no access for the consumers, you also have the chance to talk business with the manufacturers on site and even get orders done.
2. Networking opportunities
With over 1,000 exhibitors and thousands of visitors from around the world, the IWA OutdoorClassics is a hub for networking. UK dealers can connect with international manufacturers, distributors, and fellow retailers. These connections can lead to new business partnerships, exclusive distribution deals, and insights into global market trends. For a key market like the UK, this event is an absolute must.
3. Market expansion
For UK businesses looking to expand their reach, IWA OutdoorClassics offers a gateway to international markets. The event attracts a diverse audience, including buyers from Europe, North America, and Asia. By showcasing your products and services at the fair, you can attract international clients and explore new market opportunities. On site you also learn about current challenges and potentials regarding UK-specific guidelines.
Preparing for IWA OutdoorClassics 2025
1. Register early
Make sure to make your decision for IWA OutdoorClassics 2025 in time. At the moment you can still benefit from favourable flight offers, but also from inexpensive hotels. The closer the event gets, the more expensive your journey will become.
2. Plan your visit
Review the list of exhibitors and plan your visit accordingly. Identify the key companies and products you want to explore. This will help you make the most of your time at the event and ensure you don’t miss out on important opportunities. Many exhibitors have already entered information about their products in the exhibitor database.
3. Schedule meetings
Reach out to exhibitors and other attendees in advance to schedule meetings. This proactive approach will help you maximize your networking opportunities and establish valuable connections before the event even begins. It also makes sense to plan for upcoming side events.
4. Stay informed
Keep an eye on the IWA OutdoorClassics website and social media channels for updates on the event. This will ensure you are informed about any changes, new exhibitors, and special events that may be of interest to you.
5. Prepare your team
If you are attending with a team, ensure everyone is well-prepared. Assign specific roles and responsibilities to each team member to cover more ground and gather comprehensive insights from the event.
IWA’s focus
IWA OutdoorClassics 2025 will centre on four core themes – Hunting, Target Sports, Action Sports, and Outdoor – as it showcases cutting-edge advancements in firearms and outdoor gear. With a fresh design and updated website, the event promises to reflect the evolving dynamics of the international firearms and outdoor industry. With the introduction of a new design and website, the exhibition is generating a significant buzz within the international firearms and outdoor industry.
Gun Trade World recently spoke with Georg Loichinger, the Public Relations Manager for IWA OutdoorClassics, about the eagerly anticipated 2025 event.
Reflecting on the event’s longstanding association with hunting, Georg commented, “IWA has always been closely associated with hunting. At this year’s event, attendees will find a large range of both modern and traditional hunting firearms.” The fair will not only showcase firearms but also a comprehensive range of hunting-related products, including knives, optics, equipment, ammunition, and clothing. Georg emphasized the importance of staying updated with technological advancements in hunting, particularly for younger enthusiasts.
Regarding target sports, Georg explained, “Since the Olympic Games this year, target sports have regained their place in the societal mainstream.” IWA OutdoorClassics will bring together all the classic disciplines, offering a complete range of products and providing suppliers with the opportunity to explore new products and observe the latest developments in these sports at the fair.
Georg also highlighted the growth of action sports, stating, “In recent years, action-packed sports like airsoft and paintball have become established tournament sports in many countries.” These sports are gaining wider recognition and acceptance, and IWA OutdoorClassics is the place to find the necessary weapons and equipment.
Georg further discussed the strong connection between shooting disciplines and outdoor activities, “All shooting disciplines have a strong connection to the outdoors. Therefore, IWA continues to focus on equipment for hunting and outdoor activities.” He mentioned that the industry is also being driven by the popularity of disciplines like bushcrafting and survival, which have transitioned from niche trends to mainstream activities.
In conclusion, Georg remarked, “IWA OutdoorClassics 2025 offers a multitude of opportunities for your business. By focusing on these new themes, the event ensures that you stay at the forefront of industry developments. Don’t miss out on this chance to explore new products, network with industry leaders, and expand your market reach.”
The new design
The new design idiom, which from now on will be characterised by a circle, presents IWA as dynamic and precise – and directs the gaze exactly where it belongs. The circle also plays with various associations, including the concept of focusing, the view through a scope, or the way to achieve a target or business transaction.
W: www.iwa.info
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